To-morrow, and to-morrow, and to-morrow,If you haven't seen it yet, Apple is promising on their web site that "Tomorrow is just another day. That you'll never forget." It then invites you to come back tomorrow (10 AM Eastern, according to the clocks on the page) for an exciting announcement from iTunes.
Creeps in this petty pace from day to day,
To the last syllable of recorded time;
And all our yesterdays have lighted fools
The way to dusty death. Out, out, brief candle!
Life's but a walking shadow, a poor player,
That struts and frets his hour upon the stage,
And then is heard no more. It is a tale
Told by an idiot, full of sound and fury,
--Macbeth, Act 5, scene 5, 19-28
And what is that announcement? I dunno. As of the time of this post, we have 13 hours and 7 minutes until the announcement is made. The individual who tipped me off to the story, a staff writer for Desktop Reviews, thinks it will be an announcement that they've got the Beatles on iTunes. That's just his personal opinion, though, with no solid evidence to back it up, but Reuters thinks it's likely as well.
Personally, I hope it's something more impressive than that. But I've never been a huge fan of the Beatles. Still, whatever it is, the market is sure to have some sort of response to it. And, given the popularity of the Beatles and the disposable cash the Boomers have to work with, that response will most likely be positive.